Ans. NEEDS FOR STUDY OF ORGANISATIONAL BEHAVIOUR
A study of OB is beneficial in many ways. Some of the benefits of studying OB are following:
• It helps an individual understand oneself. It is a systematic study of the actions and attitudes that people exhibit within organisation.
• It helps managers in getting the work done through effective ways.
• It emphasizes the interaction and relations between the organisation and individual behaviour, thus making an attempt to fulfil psychological contract between individuals and the organisation.
• It helps to develop work-related behaviour and job satisfaction.
• It helps in building motivating climate.
• It helps in building cordial industrial relations.
• It helps in the field of marketing through deeper insight of consumer behaviour, and managing and motivating field employees.
• It helps in predicting behaviour and applying it in some meaningful way to make organisations more effective.
• It implies effective management of human resources.
• It helps to improve functional behaviour leading to productivity, effectiveness, efficiency, organisational citizenship, and also helps to reduce dysfunctional behaviour at work place like absenteeism, employee turnover, dissatisfaction, tardiness etc.
Study of OB can be said to be most important contributor towards building managerial skills. After studying this whole subject you would realize that contributions of OB towards building the following skills and values are unparalleled:
• Self development
• Personality development
• Development of human values and ethical perspective
• Managing stress and achieving mental hygiene
• Creative use of emotions
• Creating learning individual and learning organisation
• Managing creativity and innovation
• Motivation and morale
• Job satisfaction
• Effective communication
• Interpersonal effectiveness including persuasion, coaching, counselling, mentoring, goal setting, decision making, politicking, negotiation, conflict handling
• Team building
• Leadership
• Creating effective organisational culture
• Managing change
• Continuous development through behavioural interventions.
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